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Google Display Exam Practice Test Sample Questions:
1. Jerry wants to purchase a video ad on YouTube for his company's ad campaign. Jerry has hired you to help him manage the advertisement and he would like to know how long the video ad can be. Which of the following statements is the most accurate statement regarding video ads on YouTube?
A) The video can have a maximum length of eight minutes, though YouTube recommends a length not longer than two minutes.
B) The video can have a maximum length of ten minutes, though YouTube recommends a length not longer than two minutes.
C) The video can have a maximum length of two minutes, though YouTube recommends a length not longer than thirty seconds.
D) The video can have a maximum length of five minutes, though YouTube recommends a length not longer than two minutes.
2. Fannie is interested in purchasing a YouTube homepage masthead for an ad campaign. She has hired you to help her choose the best ad type for the campaign. You tell her that there are three ad formats for the masthead on YouTube. Which one of the following is NOT one of the three masthead types?
A) Cooperative
B) Tandem
C) Expandable
D) Standard
3. Todd is interested in creating text ads for the Google Content Network though his business partner thinks he should use image ads. There are several reasons why Todd should use a text ad in the Google Content Network. Which of the following is NOT a valid reason why Todd should use a text ad in the Google Content Network?
A) Text ads are the most versatile ad format with the widest reach across the web.
B) Todd can realize a lower cost per acquisition with text ads than with displays ads.
C) Text ads are better than image ads to draw the users' attention.
D) Todd can use text ads to address Google Content Network members that don't accept imag e ads.
4. Examine the image given below:
What Google Tool is being used in the image above?
A) Google Rich Media Ad Builder
B) Google Ad Builder
C) Google Ads Diagnostic Tool
D) Google Wonder Wheel
5. Jen has created a YouTube advertisement for her company and she is now interested in reviewing her ad's performance over the past three weeks. She wants to examine a YouTube metric that will tell her how many times her promoted video ad has been played since it went live on YouTube.
What metric will Jen want to create a report for?
A) Clicks
B) Clickthrough rate
C) Play rate
D) Conversions
Solutions:
| Question # 1 Answer: B | Question # 2 Answer: C | Question # 3 Answer: C | Question # 4 Answer: B | Question # 5 Answer: C |
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