IBM M2050-246 : IBM Smarter Commerce Sales Mastery Test v1

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IBM Smarter Commerce Sales Mastery Test v1 Sample Questions:

1. Which of the following increases the complexity of trying to provide a seamless customer experience?

A) Many customers use a variety of touch points in the purchasing process.
B) A large and increasing number of customer segments with varying expectations.
C) All of the above.
D) Many business functions required for effective commerce are executed outside the enterprise.

2. Smarter Commerce is focused on which of the following 3 dimensions with respect to the customer?

A) Customer potential, customer transaction capture, customer fulfillment.
B) Customer insight, customer value strategy, customer & partner engagement.
C) Customer demographics, customer geography, customer affluence.
D) Customer returns, customer purchases, customer order changes.

3. Which of the following IBM software components provide core business capabilities across the entire Buy, Sell, and Service phases of the commerce cycle?

A) Unica
B) Sterling Commerce
C) WebSphere Commerce
D) Coremetrics

4. Extended selling channels and brand experience include .

A) call center and physical stores
B) web store, mobile store, kiosks
C) social integration, remote widgets, affiliates
D) segmentation, promotions, targeting

5. Which of the following is NOT a key capability delivered by cross-channel order management?

A) Inventory visibility.
B) Service scheduling.
C) Complex fulfillment.
D) Trade fund management.

Solutions: